Reverse mortgage professionals encounter a variety of challenges when introducing product specifications to a prospective customer for the first time.

These elements may include an explanation of how the loan proceeds work, clarifying the realities of negative amortization, or something as basic as communicating to a family member why their loved one is thinking of utilizing the product in the first place.

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After last week’s National Reverse Mortgage Lenders Association (NRMLA) Western Regional Meeting in Irvine, California, attendees were generally in high spirits from spending time with their industry colleagues.

But a common topic of discussion among attendees who spoke on-site with HousingWire’s Reverse Mortgage Daily (RMD) was about the session that started the day.

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The reverse mortgage industry’s premier trade association held its first event of 2025 this past week. While the mood was generally upbeat among the roughly 150 attendees who made the journey to Irvine, California, for the event hosted by the National Reverse Mortgage Lenders Association (NRMLA), there was also an acknowledgement of challenges faced by the industry when it comes to getting the word out about reverse mortgages.

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On Tuesday, the National Reverse Mortgage Lenders Association (NRMLA) held its first dedicated reverse mortgage industry event of the year.

The association’s Western Regional Meeting in Irvine, California, included an estimated 150 registrants from 75 companies around the country and took place in the state that often leads the nation in reverse mortgage volume.

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