As a real estate professional, it’s fair to say that you’ll have plenty of opinions regarding the properties you show buyers. Depending on your time in the industry, you may have seen hundreds, even thousands of listings at a wide variety of price points. Over time, you’ll cultivate a personal opinion about properties, sometimes within seconds of stepping over the threshold. But when should you share your opinion with a buyer? It’s not always appropriate to tell them what you think, but in other cases, sharing your thoughts is required by law. Here’s how to walk that line.

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With the numbers showing a slight dip in commission percentages, one might assume the impact of the NAR settlement is minor. However, agents are discovering that the challenges are about more than just the amount of commission they are earning.

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Weekly pending home sales disappointed in the last week of April, with 10% fewer than the same week in 2024.

To be specific, single-family home sales came in 8% fewer than the same week last year, and condo sales came in 19% fewer. Nationally, weekly pending home sales saw only a small rebound after the Easter holiday from two weeks ago.

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Digital earnest money solutions company Earnnest is the latest tool available to California Regional MLS (CRMLS) subscribers via the MLS’s REcore dashboard. The firms announced their strategic partnership late last month.

Beginning in June, CRMLS subscribers will have access to Earnnest at no cost, as it will be a core product within the REcore dashboard.

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Realtor.com has launched a new national advertising campaign featuring country music artist and actress Reba McEntire as the company aims to offer reassurance to prospective homebuyers who are navigating a historically difficult real estate market.

The campaign, titled “Nearly Home,” incorporates sitcom-style ads that draw on real buyer experiences and attempt to ease the emotional toll of the homebuying process.

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Compass Real Estate has launched a new business unit aimed at catering to ultra-high-net-worth clients and family offices.

The new division — called Compass Family Office — is led by Agent Cindy Scholz and will focus on providing strategic, long-term real estate services to individuals and entities managing significant wealth.

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One of the most successful real estate teams in Texas is making a major brokerage move. The Neal & Neal Team, led by twin brothers Shane and Clint Neal, has left Keller Williams after 15 years to join eXp Realty.

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There is a growing trend in the real estate industry that puts sellers at a serious disadvantage: private, or “off-market,” listings. 

While many brokerages promote private listings as a premium service, sellers are being misled by sacrificing maximum exposure and higher offers in exchange for a strategy that primarily benefits the brokerage and agent. 

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Mortgage technology provider Sagent has announced a new partnership with LERETA, a company specializing in real estate tax and flood services, to integrate LERETA’s solutions into Sagent’s platform.

The collaboration aims to give mortgage servicers streamlined access to real-time tax data, flood zone determinations, payment processing and automated monitoring through Sagent’s Partner Program.

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